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	<title>Piranha Consult Blog &#187; VisitBritain</title>
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		<title>Sociale media campagne Spelen UK gestart</title>
		<link>http://www.piranhaconsult.com/2010/01/sociale-media-om-olympische-spelen-te-promoten/</link>
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		<pubDate>Fri, 29 Jan 2010 21:53:04 +0000</pubDate>
		<dc:creator>Big Fish</dc:creator>
				<category><![CDATA[Features]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Opvallend]]></category>
		<category><![CDATA[Sociale media]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[guerilla marketing]]></category>
		<category><![CDATA[Olympische Spelen]]></category>
		<category><![CDATA[social media]]></category>
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		<category><![CDATA[VisitBritain]]></category>

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		<description><![CDATA[
			
				
			
		
Britain&#8217;s national tourism agency is turning to social media to promote the country well before the start of the 2012 Olympic Games.
VisitBritain is quite aware of the tourism value the Games can deliver &#8211; roughly $2 billion. It wants to increase that amount through savvy marketing with Facebook and Twitter and local blogs to tempt [...]]]></description>
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