They've launched GroundhogCrossing.com on behalf of the Pennsylvania Tourism Office. The online campaign intended to generate some buzz around one of Pennsylvania's oldest and most revered holidays, Groundhog Day (Friday, February 2nd, 2007). The Groundhog's counterpart, the Shadow, has fled Punxsutawney, Missing his lifelong friend, the Groundhog makes a literal cross-country trek to recover the Shadow and return to Pennsylvania in time for Groundhog Day 2007. See GroundhogCrossing.com.

Posted by Piranha at 10:12 AM | Permalink | TrackBacks (0)

Always glad when I see online marketing applied to social campaigns. The site is called "I see I see what you don't see") and it has been developed for SIRE (Stichting Ideële Reclame - Foundation for Non-commercial Campaigns). ... "Open your eyes on violence on children" . Well done.

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An answerbot integrated with a search engine, ...if you're ready for this smart talking radical broad giving comments about your search quiries...(she even handles a machinegun) ...try Ms Dewey

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A wikipedia list of the largest historic gatherings of people for a single event. Naturally, top 5 gatherings were in India and in China

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Strange blue lights in the night sky Wednesday in the USA were seen, but there are reports of similar sightings in Europe, a BBC story tells about strange lights in the night sky above Wales. And the US Air Force reveals secret weapons tests that sparked a global UFO frenzy ignited by an Air Force officer
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Another great use of Google maps. If you dig straight down, where will you end up? Only if you live in Chile or Argentina you will end up in China :)... Dig Straight Down

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Good use of Google Maps in thsi one: they created dynamic maps of sea level rise. Does global warming matter to you? ....A rise of the sea level at 7 meters and there is not much left of countries like Holland or Bangladesh. But also Florida is in grave danger! See The Flood Maps

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A 3D Skateboard game with a lot of blood involved. Play Street Sesh

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Find out more about myhts like Chickens can live without a head, Humans use only 10 percent of their brains, Yawning is "contagious", Animals can predict natural disasters, or You get less wet by running in the rain. See The most popular myths in science.

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Strive to be the best as you ride the mountains. Fully 3D game environment - Top game play - PLAY Snowboard Madness.

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Writer's Dreamtools has a timeline of events, people, entertainment, fashion, money, etc. for every decade since 1650. This allows the writer to put herself in that time period and as a jumping off point for further historical research. Favorite categories: "who's in" and "what's in". What a great resource for writers: History By Decades

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Was The Apollo Moon Landing Fake (And why haven't we been back to the moon in 36 years?). While common sense would say no, these folks say yes.

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Here are 13 of the "Wackiest Products for Your Kitchen to Help Keep You Cooking", with choice quotes from vendors selling these products. Stuff like an Automatic Salt and Pepper Shaker, aSelf Twirling Spagetti Fork or a Stick It Up the Bitch's Ass Towel Holder.

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Just as the title says; your manual how to get rid of stuff - everything from stress, pubic hair, menopause, yellow teeth, cigarette smell, computer viruses, ...but also how to get rid of your girlfriends or your in-laws. See Howtogetridofstuff.com

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For those who have fantasized about buying and retiring to a private island, there is good news: there ARE such private islands, some of them surprisingly inexpensive, available for purchase. Check them out here, along with articles about the private island life, and resources to help you decide whether this lifestyle is for you.

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Experience the new super sports car made by Audi in a spectacular interactive movie. Immerse yourself into Dimension R8 !

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The 50 greatest commercials of the 1980s. Amazingly includes video of every single commercial...prepare to waste your entire afternoon.And here are dozens of additional 80s commercials.

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I rarely write about new search engines since they are pretty much a dime a dozen these days, but SideKiq not only has meta-bility searching (has several traditional and vertical search engines, including Ask.com’s AskX), but also has a great unique layout.

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The shapes of things to come. What form will the phones of the future take? If they take any form at all. Interesting article (Economist).

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Finally, the drudgery of corporate life has been captured in a play set for adults! The Cubes™ spend eight hours a day, five days a week, at tiny desks in tiny cubicles in a giant room packed with countless similar cubicles in a giant building filled with countless similar rooms. They spend their days staring blankly at computer monitors and shuffling through the cube maze, occasionally grunting something about brains. Build your own office cub at Cubefigures.com.

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Endless zooming navigation concept - originally done! Check www.enter.tv. The details form into pictures, which details form into new pictures etc - whatever you choose, you just go deeper

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If you watch the morning or evening sky these days and have a clear view of the horizon, you will be able to spot a bright object with a prominent tail: it's the Comet McNaught ! Instructions for viewing the comet in the morning from Spaceweather.com: 1) At dawn, go outside and face east 2) Using binoculars, scan the horizon 3)The comet is located just south of due east.

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See Popular Science's automotive photo-guide to the slickest new rides and concepts unveiled at the industry's premier event in Detroit: the 2007 North American International Auto Show

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GLOBAL warming is one of the greatest threats to present day civilisation but work by a team of Scots scientists suggests the ancient Egyptians may have been earlier victims of climate change. Insight into this radical climate change at the heart of Africa has important implications for trying to understand the past, present and future climate. The flow of water would have slowed to a trickle, causing a devastating famine that lasted for 200 years, destroying the Old Kingdom and its people., leaving only the pyramids and the Sphinx at Giza as their legacy..

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Always interesting...Soviet propaganda carpets....

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From Australia, a site which allows you to discover how's life in the Royal Australian Navy. Australian Defence Force's key recruiting demographic watches less and less TV, preferring to go online or play video games, that's why as a recruiting tool they have launched a site which very much looks like a videogame. View Navy LifeStyle

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In late December, Discovery Channel (US) aired a great documentary about the history of iPod. Since it's introduction in October 2001, Apple sold over 70 million pieces worldwide. An amazing story. (43 min. documentary)

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Samsung is launching its new mini computer called Q1 with an interactive campaign featuring a huge dog called Sam. Sam is Saint Bernard dog who apparently has all the answers to your questions about the Q1.

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The Disney website is pending a relaunch, which CEO Bog Iger is calling "the single most important, companywide strategy Disney is currently implementing." will allow people to personalize pages, play games, and create mash-ups of Disney content - and, under parental control, kids chat. The website will also offer an experience like a trip to Disney World: Smart, built-in revenue streams offer pay-to-play games, e-commerce (DVDs, theme park tickets) and advertising. Check out Disney.com

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Coca-Cola is online with one of the first YouTube co-marketing efforts. It's called Holiday Wishcast and it's a mini-site based on YouTube service which allows visitors to upload and share their video greetings.

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Nike has recently put online The Rise of the Hybrids, a series of three lovely animated webfilms to promote its Air Max 360 shoes "One Time Only"

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